CTV Election Canada Case Study

CTV Election Canada
Election Canada 2007
Toronto, ON
October 2007
3x3 Infinite Plasma, 103" Plasma..

About CTV

Celebrating 50 years of broadcast television, CTV, Canada's largest private broadcaster, offers a wide range of quality news, sports, information, and entertainment programming. Every evening, more than 1.5 million viewers tune in to CTV Evening News, making it regularly one of the Top 10 programs nationally on Canadian television. CTV is home to the top-rated local newscast in each of the following markets: Barrie, Greater Toronto Area, London, Windsor, Calgary, Edmonton, Regina, Saskatoon, Winnipeg, Northern Ontario, Ottawa-Gatineau, Southwestern Ontario, Montreal (English- Speaking) and Atlantic Canada.

Project Details

With the Ontario provincial election set for October 10, 2007, CTV News asked APG Displays for a few unique displays that would help them deliver the Top-Rated Election coverage.

The APG Solution

A 3x3 Infinite Plasma wall was set up at the background of the set to show the different shots of the ridings as the anchors spoke to the reps via live satellite. In addition, the 103" Panasonic plasma was used to broadcast the results of votes. Both the plasma wall and the 103" plasma provided a means for the audience to follow the results easily, as well as made it convenient for the news cast to be able to present their media appropriately.

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